Abandoned cart

Ecommerce and Business Apps & Extensions
1

Hello

With the integrated abandoned cart recovery email template.
It is possible to measure the results of the emails?
Where can I can access to the KPI’s(Opens, CTR, transactions).

Thanks!

2

Hello,
In order for you to be able to measure these KPIs, you need to tag the abandoned cart UTM in Google Analytics. Natively, VTEX does not make this measurement.

Hope this helps!

3

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